Live footage
This is what is used in music videos where the video starts with the band having a conversations and not performing until a certain part of the music video. This is used to get a look at the band outside of performing to their fans. It is a way to show what they are like as people and what they do in their spare time and when not performing. This is a good way to show live footage as it can make fans more connected as they could be doing what they do and can relate to that.
In-concert
This means that there is footage from a camera or a phone device showing a band performing in concerts to show how the band are like when performing live in front of people. This is a good way to show people what it is like in concerts with the atmosphere it creates with the music the band is performing is what can get people into concerts and into the band which then creates synergy. Also, people would want to buy tickets and this is all from seeing footage from bands performing in-concert.
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